Showing posts sorted by relevance for query life insurance. Sort by date Show all posts
Showing posts sorted by relevance for query life insurance. Sort by date Show all posts

Friday, 15 January 2021

TYPES AND CLASSIFICATION OF INSURANCE

 Types and classification of Insurance

In some countries insurance is classified under following categories:

Government

-       Social security

-       Unemployment


Private 

Life

1. Life

2. Health

3. Annuity

 

Non-life

1. Property

2. Liability

3. Miscellaneous

 

Government insurance programs are the insurance programs, which are carried out by the government. It can be classified further into social insurance and other Government Insurance.

Social insurance is a specialized government insurance largely financed by the compulsory contributions from the employees. Since the employees make the contributions, they are entitled to benefits whether the need arises or not. The examples of social insurance are old age, survivors and disability insurance, Medicare, workers compensation insurance, compulsory temporary insurance, retirement etc.

Private insurance is classified into life insurance and non life insurance.

Life insurance aims at providing financial security to the individuals and their dependents. The risk covered here is death in case of life insurance, sickness and disability in case of health insurance. Annuity, on the other hand provides financial assistance to old persons with no earnings to meet their daily requirements. So, the risk covered here is survival.

Non-life insurance refers to the property, liability and miscellaneous insurance

In the Indian context, insurance can be broadly classified into:

Life insurance

General insurance

 

Life insurance

Life insurance deals with the insurance of individuals, groups, and pension plans.

Since 1st September, 1956, transacting life insurance business in India was the exclusive privilege of the nationalized insurance company viz., LIC. However, with the passing of the IRDA Act, 1999, the life insurance sector has been thrown open to private players

Types of life insurance plans offered in our country:

- Term assurance plans

- Whole life plans

- Endowment assurance plans

- Assurances for children

- Family income policy

- Joint life assurance

- Health insurance benefits (Asha Deep II and Jeevan Asha II)

- For handicapped dependents (Jeevan Adhar)

- Pension plans

- Unit linked plan (Bima Plus of LIC)

 

A life insurance policy that provides coverage for the whole of the insured’s life is called Whole Life insurance.

A policy that covers a set time period, such as five or ten years, is called Term life insurance.

Endowment policies are also term policies but the difference is it pays benefits when the insured dies during the policy term and pays benefits if the insured survives the policy term.

Annuity contracts promise to pay the insured a periodic payment.

Health insurance is a contingent claim contract on the insured incurring additional expenses or losing income because of incapacity or loss of good health. 

Payment becomes necessary because physical or mental incapacity prevents the insured from being able to work is called Disability Income Insurance.

If the incapacity prohibits the insured’s activities of daily living, it is called Long term care insurance.

If the insured incurs hospital, physician, or other health care expenses it is called medical expense insurance. In India, only medical expense insurance is available.


A few differences between life insurance and general Insurance

The risk namely ‘death’ is certain in life insurance. The only uncertainty is as to when it will take place, whereas in general insurance, the insured event may or may not take place.

 A life insurance contract is a long-term contract, while general insurance contract is a one-year renewable contract.

It is difficult to determine the economic or the financial value of life, whereas the financial value of any asset to be insured under a general insurance policy can be determined.

The life insurance contract is not a contract of indemnity. The general insurance contract is a contract of ‘indemnity’ where the exact value of loss is reimbursed. (Personal accident insurance being an exception)

The Premium charged under a life insurance policy is based on a mortality table, but the premium for a general insurance policy is calculated on the basis of past loss experience, probable risk factors and fixed Tariff plan.


Classification of life and health insurance 

Group Insurance – Group insurance is a means through which a group of persons, who usually have a business or professional relationship to the contract owner, are provided insurance coverage under a single contract. Generally it is provided by employers for the benefit of their employees. Creditor – debtor groups like the loanees of a housing finance company and miscellaneous groups like professional associations, religious groups, customers of large retail chains, and savings account depositors, poorer sections of the society, landless agricultural workers also can avail the benefits of group insurance.

Ordinary – individually issued policies – The great majority of policies fall within the ordinary category.

Industrial Insurance – it includes life and health insurance policies issued to individuals in small amounts, with premiums payable on a weekly or monthly basis. These policies are not popular in India.

Credit insurance –This is issued through lending institutions to cover debtors’ obligations if they die or become disabled.


Economic basis of life and health insurance

Any kind of loss due to death or disability of the earning member or the breadwinner leads to a decrease or termination of regular income besides any future income that he would have been able to earn, had normal circumstances prevailed. The main function of life insurance is to provide protection to the family, by ensuring continuity in income even after the death of the breadwinner. 

Economists have for long acknowledged the fact that people are an important part of a nation’s wealth. Although they cannot be held similar to marketable assets like property, they are nevertheless assets and their economic value, is dependant on their knowledge and skills. They represent the human capital of the country. It is the presence in abundance of the human capital, which makes certain countries of the world more advanced than others.

A noteworthy feature of our present day economic system is the huge growth in human capital largely due to education, which is an investment in human capital. Human capital represents the production potential of an individual. But by human life value we mean the actual future earnings of an individual. To be precise human life value is the capitalised value of a person’s net future earnings reduced by the cost of the man’s own maintenance expenses. This is the value of the bread earner as far as his dependants are concerned and should ideally be the value of the insurance the bread earner should have. Thus, the Human Life Value concept propounded by S.S. Huebner became the economic foundation of life insurance. This concept received wide acceptance and it is quite different from the earlier held view that life insurance meant only payment of a certain amount on death arbitrarily determined at the time of insurance without regard to the need of dependants. The emergence of Human Life Value concept and other such concepts acknowledged the importance of professional counselling in the buying and selling of life insurance.

 

The different economic uses life insurance offers:

Life insurance makes the family financially secure after the untimely death of the breadwinner.

Life insurance is also a savings instrument.

Life insurance helps in meeting responsibilities of people even after death like higher education of children, their marriages, etc.

Helps in repaying the mortgage loans by acting as a collateral security.

Life insurance also provides old age benefits, which can be had in the form of annuities or a lump sum after retirement.

Creditors can also use it in case the debtor dies without repaying the loan amount by getting the lives of the debtors insured, where the policy money or the sum assured will belong to the creditor in case of non-repayment.

Partners of a partnership firm can get the lives of the partners insured in order to repay the share of the dead partner to the heirs.

A firm can get the life of its key man insured as the death of the key man may cause the firm to suffer huge financial losses, and this money so got can be used to recruit a new person in place of the deceased employee and also meet the losses during the transitional period (i.e. from the time of death of the key person till the recruitment and training of a new employee).

Group insurance policies can also be taken as a welfare measure on the lives of the employees as a whole, improving and boosting the morale of the employees resulting in improved productivity.

As with all other products and services that are bought, sold, or traded, life and health insurance is subject to the laws of supply and demand. As with most other products and services, it is reasonable to assume that the higher the price, less will be demanded and more will be supplied, and vice versa.

 

Demand for and supply of life and health insurance

Demand for life and health insurance is influenced by

Human life Value: HLV is the capitalized value of an individual’s future net earnings after subtracting self-maintenance costs. An individual’s HLV is the measure of the value of benefits that the dependents can expect from their breadwinner or supporter.

Individual’s work and leisure: Economic theories of consumption seek to explain consumer consumption and saving behavior over one’s lifetime. These theories explain the purchase of life and health insurance—Insurance purchases reduce current consumption [by virtue of the premium payment] to protect the later consumption- ability of individuals or their dependants.

Human needs – Mc gill segmented the needs that determine the demand for

insurance as

a) clean up fund [nurses, doctors’ bills, burial expenses, legal fees etc.]

b) Readjustment shock

c) Critical period income for children

d) Life income for surviving dependant spouse

e) Special needs [mortgage redemption, educational needs, emergency needs]

f) Retirement needs

 

Factors which influence the supply side of life insurance

Risk bearing capacity of insurer

Price of the product

Technical expertise

Capital

Management capabilities.

The economic bases of demand for and supply of insurance determine how much life and health insurance should be carried like any other product.

The production of life and health insurance

The production of insurance services—as with other financial services—relies on financial and human capital. The most important operations in the production process include–

 Insurance pricing – product is priced before actual production costs are known. Actuaries determine insurance premiums and necessary reserves using their best estimates of future losses and expenses.

Underwriting – underwriters determine whether and on what terms to issue a requested insurance policy.

Claims handling – claims personnel negotiate and settle claims. 

Investment management – life insurers manage significant investment portfolios to maximize risk-adjusted investment returns because this can be a major factor in determining product competitiveness and profitability.

Financial management – financial management requires decisions on investment quality and quantity, including asset\liability matching and diversification.

Distribution – insurers sell insurance in one or a combination of three ways: 1. Through direct response. 2. Through agents. 3. Through banks Though there are many changes in insurance practices over a period of time, the fundamentals of risk and insurance however do not change. But our understanding of them deepens with time.


Benefits derived by society through insurance

Some of the benefits derived by society through insurance are given below:

Reduces worry and fear

Makes available large funds for investment at low cost

Provides employment to a large number of people

Insurance enhances credit worthiness and reduces credit risk

Invisible earnings

Social benefits 

Reduces worry and fear - Insurance helps in reducing the anxiety and fear before and after the loss occurs, as it is known that the insurance company will compensate the loss. Even large insurance companies gain peace of mind by reinsuring their extra risk. This way they can perform better in their operations.

Makes available funds for investment - Insurance industry is a major provider of capital for business and industry. The funds of insurance companies are also available for national development activities.

e.g. LIC’s socio purposive investment funds have been put to use in developing the infrastructure in the country.

 People’s money for people’s welfare - the funds of insurance companies can be utilised for nation building activities. It is truly a case of ‘peoples’ money being put to use for the welfare of the people.

Provides employment to a large number of people- Insurance industry offers regular full-time employment to a large number of people in the country. Besides, a number of agents, professionals like actuaries, accountants, brokers, medical examiners, legal advisors etc., are also engaged by the industry to render professional services. LIC, the leading life insurance company in the country alone has more than one lakh officers and employees and over 8 lakh agents.

Insurance enhances credit worthiness - Life insurance policies are often offered as collateral security for credit. Property insurance affords protection to the lenders’ financial interest. It is not unusual for lenders to insist on insurance for business assets such as plant, machinery, vehicles, inventory etc. Thus, insurance enhances the amount of credit that can be secured against assets.

Invisible earnings- In the way risk is spread within the country, it can also spread among the countries. The benefits derived by a country through such spread of risk widely are termed as invisible earnings. England acting as a centre of international insurance is a good example of this. U.K. insures overseas risk and the earnings from these transactions, after meeting the costs, represent invisible earnings for the country.

Social benefits - From all the above benefits we derive social benefits. People with secured jobs and peaceful mind tend to carry on their operations properly and in a better way. This contribution to the economy as a whole is valuable. It ensures that unnecessary economic hardships are avoided.

 

Costs of insurance to society

Though insurance provides vast benefits to individuals and society, it carries some social costs that must be realized. Heavy expenditure is incurred in running of insurance companies, which are increasing over time. This results in scarce economic resources being diverted for the development of insurance industry. Besides, insurance sometimes has the effect of encouraging unscrupulous individuals to resort to fraud, which is a heavy cost to the companies and the nation. Also, it has now become increasingly common to make highly inflated claims particularly in motor insurance and health insurance to cover ‘deductibles’. This results in heavy underwriting losses to insurance companies who are forced to raise premiums. In our own country, most of the nationalized insurance companies all along have been incurring heavy underwriting losses. The huge increase in motor insurance and health insurance premiums is a direct result of this factor. The costs of insurance thus also include:

Fraudulent claims

Inflated claims

 

Scope of coverage of risks

Consistent with the principle of ‘identity of minds’ in an insurance contract, it is necessary that the extent of cover a policy offers be clearly known to both the insurer and the insured. Based on the understanding, the insured may seek additional coverage to fill gaps, if any, thus enabling the insurer the collect appropriate premium for the additional insurance required by the insured. However, unless the policy conditions provide otherwise, coverage will not be available in respect of loss caused under the following conditions:

Loss resulting from the insured’s own act

Loss is the result of a criminal act on the part of the insured.

 Loss resulting from the insured’s own act: In life insurance, an act of suicide within a period of two years from the commencement of risk is not covered in many countries. In our own country in policies issued by LIC a ‘suicide clause’ is incorporated with policy conditions in terms of which the insurer is free from any liability (except to the extent of a third party’s beneficial interest acquired in the policy for valuable consideration of which notice had been given in writing at least one calendar month prior to death) when suicide occurs within one year from the commencement of risk.

Loss caused by a criminal act of the insured: Yet another accepted principle of law is that a person cannot benefit by a criminal act. Killing husband to get policy monies is a moral hazard.

 

How much insurance does a man need?

It is true that the economic value of life is the very foundation of life insurance. However, life insurance should not be purchased as an indemnity to cover this economic value. On the contrary, life insurance should be purchased to cover particular needs that could not be met by other assets should death occur suddenly.

Given below is a typical list of post death needs for resources, which have to be met through life insurance planning.

1. Funds to cover immediate expenses after death. This includes medical expenses for terminal illness, expenses for the performance of last rites and religious ceremonies connected with death.

2. Funds for meeting expenses for education and marriage of dependant children.

3. Regular income fund for meeting the day-to-day expenses of dependant spouse and children.

4. Fund for paying off debts. This includes outstanding house mortgage loan dues, car loan and credit card dues and other miscellaneous dues.

Tuesday, 26 January 2021

VARIABLE LIFE INSURANCE

 NON TRADITIONAL LIFE INSURANCE PRODUCTS 

VARIABLE LIFE INSURANCE PLANS

A permanent life insurance policy that offers coverage as long as the premiums are paid is known as variable life insurance. All types of variable life insurance have three components:

  • Death benefit
  • Cash value
  • Premium

Under this type of insurance policy, every premium payment that you make, a portion of the same goes to the cost of insurance and insurer’s fee. This amount, later, pays to keep the death benefit in place.
The remaining premium is then invested in a number of sub-accounts (similar to mutual funds) available under the policy.

A typical variable life insurance policy has several sub-accounts with offerings of at least 50 options. If the cash value performs well, the death benefit is increased and can be withdrawn as cash or used as collateral. This amount will be given to the insurer in return for giving up the coverage.

PROS AND CONS OF A VARIABLE LIFE INSURANCE POLICY

Variable universal life policy has its own set of pros and cons. Here are a few of them:

Advantages

1.   Helps you pay a premium: The cash value can be used to pay premiums and pay more than the decided premium payments.

2.   Better benefits: Since the remaining amount apart from the death benefit and the insurer’s fee is invested in sub-accounts, the cash value can grow quickly.

Disadvantages

1.   Expensive: Purchasing life insurance is comparatively less expensive in comparison to variable life insurance.

2.   Risky: The risk associated with variable insurance is high as any investment. If it performs poorly, it can decrease the value of the investment.

Variable life insurance is a permanent life insurance product with separate accounts comprised of various instruments and investment funds, such as stocks, bonds, equity funds, money market funds, and bond funds.

 How Variable Life Insurance Works

In some ways, variable life insurance can be described as a form of securities. Why? Because of investment risks, variable policies are considered securities contracts.  

  • Variable life insurance is a permanent life insurance product.
  • This product contains separate accounts comprised of various instruments and investment funds.
  • Variable policies are considered securities contracts because of investment risks.
  • Variable life insurance is often more expensive than other life insurance products, like term life.  

Variable life insurance policies have specific tax benefits, such as the tax-deferred accumulation of earnings. Provided the policy remains in force, policyholders may access the cash value via a tax-free loan. However, unpaid loans, including principal and interest, reduce the death benefit.

Additionally, interest or earnings included in partial and full surrenders of the policy are taxable at the time of distribution.

Like most life insurance policies, individuals are required to undergo full medical underwriting to obtain a variable life insurance policy. Those people with compromised health or those who have other unfavorable underwriting factors may not qualify for coverage or may realize higher premiums.


Tuesday, 19 January 2021

ADVANTAGES OF LIFE INSURANCE

ADVANTAGES OF LIFE INSURANCE

Protection: The Life Insurance Policy offers full protection against risk of death, unlike other savings plans. In the event of death, the life insurance assures full sum compared to the other savings plan where the amount saved (with interest) is only payable.

Accidental death benefits: Policies also provide for an entire some to be paid (equal to the sum assured) if death occurs as a result of accident.

Encourages and aids thrift: Insurance allows long term savings as premiums are paid in easy installments (monthly, quarterly, half yearly and yearly). In other type of savings, one is tempted to withdraw the savings and the savings account does not fulfill its purpose.

Tax benefit: Depending on the income tax rates in force, tax relief is available for life insurance. In order to gain income tax exemptions, a person can pay premiums under policies on his/her life or family members lives.

Provides liquidity: Loans can be taken by policy holders against the policy. Different plans can be effectively used to meet children’s education or marriage or can also provide for old age through retirement insurance plans. The Life insurance policy can be assigned to the bank, insurance company or other financial institution as security for a loan incase of requirement. Thus Life Insurance acts as an Emergency fund.

Collateral security for housing loan: Incase of death of the policy owner, the amount received through life insurance can be adjusted to the outstanding loan and the home can be released to the beneficiaries.

No stamp duty on transfer of property contained in a life insurance policy. This is done under Sec.38 of Insurance Act 1938 through endorsement on the back of the policy document or on stamp paper.

Management of funds: A life insurance Company will have the necessary experience and expertise in the field and the policy holder gets the benefit of the same entirely free.

Settlement of claim under life insurance policy is very simple. In case of a death claim, the nominee receives the funds. In case of survival of the policy holder, on maturity the amount is paid to him/her.

Socially and economically backward sections of society can also benefit through group life insurance schemes that are designed for them. The Government may also provide subsidies for the same.

Life insurance is a safe and profitable investment. The Insurance Regulatory and Development Authority (IRDA) constituted by the Government of India in 1999 keeps a constant watch and vigil on the financial position of Life Insurance companies.

Friday, 22 January 2021

TERM INSURANCE PLANS

 TRADITIONAL LIFE INSURANCE PRODUCTS

Products may be tangible and intangible. Life insurance is a product that is intangible. The Insurance Agent helps the policy holder / customer understand the features of a particular Life Insurance product.

 

TERM INSURANCE PLANS

Term Insurance is valid only for a certain period that is specified in the contract. The term can range from as short as it takes to complete as airplane trip to as long as forty years. Protection may extend upto age 65 or 70 one year term policies. all premiums received under such a policy may be treated as earned towards the cost of mortality risk by the company.

Purpose

A term Life Insurance fulfils the main and basic idea behind life insurance. If the life insured dies prematurely there will be a sum of money available to take care of his / her family.

The lumpsum money represents the insured human life value for his / her loved ones.

A term insurance policy also comes handy as an income replacement plan.

In Place of Payment of a lumpsum amount to the depends in the event of an unfortunate death during the term of the policy, a services of monthly, markedly or similar periodical payout for a predefined duration may be provided to the dependent beneficiaries.

 

Disability: Usually, a term insurance policy covers only death. However, when it is purchased with a disability protection rider on the main policy and if someone were to suffer such an accident during the period of the term insurance, the insurance company will provide a payout to the beneficiaries. If the insured dies after the term ends, there are no benefits giving as the deal is over as soon as the term expires.

Term insurance as a rider: Protection under term life is usually provided as a stand-alone policy but it could also be provided through a rider in a policy. For e.g. A Pension Plan may contain Provision for death benefits to be payable in case one dies before the date when the pension is to start.

Renewability: The premium are generally charged at an annual rate for the whole duration of the term insurance. Some Plans have an option to renew at the end of the term duration; however, in these products the Premium will be recalculated based on one’s age and health at the stage and also the new term for which the policy is being renewed.

Convertibility: Convertible term insurance policies allow policy holders to change or convert a term insurance policy into a Permanent Plan like Whole Life without providing fresh evidence of insurability. This privilege helps those who wish to have permanent cash value insurance but are temporary unable to afford its high premiums when the term policy is converted into permanent insurance the new Premium rate would be higher.

Unique Selling Proposition: The USP of term assurance is its low price, enabling one to buy relatively large amounts of life insurance on a limited budget. It thus makes a good Plan for the main income earner who hopes to protect his / her loved ones from financial insecurity in case of premature death, and who ahs a limited budget for making insurance Premium Payments.

Variants: Term assurance has a number of variants

Decreasing term assurance: Plans provide a death benefit that decreases in amount with term of coverage. A ten-year decreasing term policy may thus offer benefits of Rs.1,00,000/- for death in the fourth year with the amount decreasing by Rs.10,000/- on each policy anniversary, to finally come to zero at the end of the tenth year. The premium payable each year however remains level. This plan has been marketed as mortgage redemption and credit life insurance.

Mortgage redemption: It is a plan of decreasing term insurance designed to provide a death amount corresponding to the decreasing amount owned on mortgage loan. Equated Monthly Instalment (EMI) Payment leads to a reduction of the outstanding principal amount. The insurance may be arranged such that the amount of death benefits at any given time equals the balance of principal owed. The term of the policy corresponds to the length of the mortgage. The renewal premiums are generally level throughout the term. Purchase of mortgage redemption is often a condition of the mortgage loan.


Credit Life Insurance: is designed to pay the balance due on a loan. If the borrower dies before the loan is repaid. Like mortgage redemption it is usually decreasing term assurance. It is more popularly sold to finding institutions as group insurance to cover the lives of the borrowers of these institutions. It may be also available for automobile and other personal loans. The benefit under these policies is often paid directly to the leader or creditor if the insured borrower dies during the policy term. 

Insurance term assurance: As the name suggests, the Plan provides a death benefit, which increase along with the term policy. The sum may increase by a specified amount or by a percentage at stated intervals over the policy term. Alternatively the face amount may increase according to a rise in cost of living index. Premium generally increases as the amount of cover increases.

Term Insurance with return of Premium: the Plan leaves the policy holders with the satisfaction that he / she has not lost anything in case he / she survives the term. Obviously the premium paid would be much higher than that applicable for an equivalent term assurance without return of premium.

Relevant scenarios: Term insurance has been perceived to hold much relevance in the following situations:

-      Where the need for insurance protection is purely temporary, as in the case of mortgage redemption or for protection of a speculative investment.

-      As a supplement (additional) to a savings Plan e.g. a young parent buying decreasing term assurance to provide additional protection for dependents in their growing years. Convertible term assurance may be suggested as an option where a permanent plan is non-affordable.

-      As part of a ‘buy term and invest the rest’ philosophy, where the buyer seeks to buy only cheap term insurance protection from the insurance company and to invest the resultant difference of premiums in a more attractive investment option elsewhere. The policy holder must bear the risks involved in such investment.

Considerations: Price is in sum the primary basis of competitive advantages in term assurance plans. This is particularly seen in case of yearly renewable term policies that are cheaper than their level premium counter parts.

Limitations of term plans: The major problem arises when the purpose of taking insurance cover is more permanent and the need for life insurance protection extends beyond the policy period the policy owner may be uninsurable after the term expires and hence unable to obtain a new policy at say the age of 65 or 70. Individuals would seek more permanent plans for the purpose of preserving their wealth against erosion from terminal illness, or to leave a bequest behind. Term assurance may not work in such situations.

Tuesday, 29 November 2022

INSURANCE NOTES / FOUNDATION COURSE IV (INSURANCE) NOTES

 1. An Introduction to Life Insurance
















Friday, 15 January 2021

INTRODUCTION TO INSURANCE | SYLLABUS | FOUNDATION COURSE IV


 




1. An Introduction to Life Insurance

A. Life Insurance Business: Components, Human Life Value Approach, Mutuality, Principle of Risk Pooling, Life Insurance Contract, Determinants of Risk Premium.

B. Products of LIC: Introduction to Life Insurance Plans, - Whole Life Insurance, Endowment Assurance, Dividend Method of Profit Particpation Purpose of Plans, Riders in plan - Introduction, Forms and Procedures.

C. Non-Traditional Life Insurance Products (Those of SBI and ICICI - Introduction, Forms and Procedures).

2. An Introduction to Health Insurance: 

A. Health Insurance: Meaning, IRDA Regulations, determinants of Health Insurance, Health Insurance Market in India and Determinants of Risk Premium.

B. SBI and ICICI Health Insurance Plans: Introduction and Forms and Procedures of Hospitalization, Indemnity Products, top up covers, cashless insurance, senior citize plans, critical illness plans and micro insurance.

3. An Introduction to Home and Motor Insurance:

A. Home Insurance: SBI and ICICI plans - Introduction, Forms and Procedures, Inclusions and Exclusions in policies, Determinants of Risk Premium and Impact of Catastrophes on Home Insurance. 

B. Vehicle Insurance: SBI and ICICI plans - Introduction, Forms and Procedures, Determinants fo Risk Premium, Inclusions and Exclusions.

4. Role of Insurance in Logistics:

A. Roel of Insurance in Logistics: Meaning and Importance, Hazards, Protection, Social Security - type of risks and accidents.

B. Fire Insurance: SBI and ICICI plans - Introduciton, forms and procedures, Standard Fires and Special Perils Policy, Tariff system and special policies. 




Friday, 8 September 2023

BANCASSURANCE

Bancassurance means a partnership between a bank and an insurance company that allows the insurance firm to offer its products to the bank’s customers. It is the provision of insurance (assurance) products via a bank.

Importance of Bancassurance

In bancassurance, banks are able to earn profits without undertaking any risky tasks. They must sell insurance company products in order to receive a commission. Additionally, offering life insurance products will benefit banks more because it will allow them to build better relationships with their customers.

Life insurance companies organise specialised training for bank employees. Insurance companies, on the other hand, are able to build a larger network of customers by tying up with the bank in question, thereby increasing their customer base.

Features of Bancassurance

  1. Banks are not allowed to pay a premium on a customer’s behalf
  2. It can only use 2 insurance companies in a single bank
  3. All commissions are documented in the annual financial report
  4. A bank’s primary focus is always on its banking operations
  5. A bank’s network can help an insurance company sell its products
  6. They need to comply with the periodic evaluation
  7. Bancassurance increases profits for both parties
  8. It improves the customer’s lifetime value
  9. It can provide all financial services under one roof

Types of Bancassurance Services

  1. Life Insurance Products
    • Endowment plans
    • Unit-linked insurance plans.
    • Term insurance plans
  2. Non-Life Insurance Products
    • Property insurance
    • Marine insurance
    • Health insurance
    • Key man insurance


Advantages of Bancassurance

Bancassurance has emerged as a critical channel for the distribution of insurance products and services for both banks and insurance companies in recent years. This partnership, if implemented properly and in a structured format, can benefit all parties involved, including banks, insurers, and customers. The benefits of bancassurance to banks, insurers, and customers are as follows:

1. To the Bank

  • Bancassurance is the best way for banks to generate additional revenue with little or no capital outlay. A small initial investment yields a high return
  • An addition to the product offerings
  • Improved manpower efficiency – because existing bank staff can receive training 
  • Selling a broad range of financial services to clients and increasing customer retention 

2. To Insurance Companies

  • Increased turnover
  • Increased penetration in both rural and urban markets by using the bank’s current customer database
  • Extremely cost-effective because the banks have already established the route and network
  • Insurance companies may market their products through the existing branches and outlets of banks in rural and/or urban areas

3. To the Clients

  • The goal of providing one-stop service to all customers is fulfilled. Convenience is currently one of the primary concerns in managing a customer’s day-to-day activities. As a result, the bank marketing insurance products gives them a competitive advantage over others. Customers can obtain comprehensive financial planning services under one roof.
  • Creates a high level of trust
  • Making claims is very simple
  • Simple premium payment because it can be linked directly to a bank account 
  • Simple access to a huge array of products within a bank
  • Guaranteed services and advice from the bank, as customers are guided through their finances by professional experts and trained staff.

Disadvantages of Bancassurance

  • The partners’ dependence and association may create a conflict of interest, resulting in new operational and performance risks which might in turn confuse the customers on where to invest.
  • Such synergy requires extensive planning and supervising, which can benefit the participating company greatly.
  • This necessitates a large initial investment as well as trained employees.

Additional information: Not to be written in exam

Bancassurance Models

1. Classification Based on Structure

  • Referral – Database Sharing: Under this model, the bank would provide office space to the insurance company in all of its branches, and trained executives from the insurance company would sit in the branches to sell products to potential customers. Banks can use this model if they want to minimise the risks and only share the client’s database for the purpose of generating business leads, earning commissions, or referring customers. As a result, the actual transaction occurs between the executives of the insurance company and the client. As a result, no bank employees are involved in the sale of insurance products.
  • Corporate Agency: In this model, the bank functions as a corporate agent, distributing products and earning a commission. The insurance company trains the bank’s staff to sell the products to the bank’s customers. This model involves potential reputational risk to the marketing bank.
  • Joint Venture: This entails a very complex relationship between the insurance company and the bank, in which selling insurance products appears to be just another function of the bank. Banks have a counter for selling insurance products inside of their office space, where customers can purchase insurance. This type of bancassurance is used by the State Bank of India, ICICI and HDFC.

2. Classification Based on Product

  • Standalone Insurance Products: Under this model, insurance products are marketed through a referral arrangement or through a corporate agency on a standalone basis, i.e., without being coupled with the bank’s own products. As a result, insurance is another product in the list of products available to the customer, but of the respective brand.
  • Insurance with Bank Products: As the name implies, it entails selling insurance products with no extra effort, i.e., banks frequently offer insurance cover at a nominal or even no premium, attracting customers to buy the bank’s own products.