Monday, 5 October 2020

Legal & Advertising Ethics MCQs

 

LEGAL & ADVERTISING ETHICS MCQS FOR PRACTICE

 

PFA Act

a.    Prevention of Food Act

b.    Prevention of Food Adulteration Act

c.    Prevention of Fitness Act

d.    Prevention of Fine Arts

Ans: b. Prevention of Food Adulteration Act

 

Code of Conduct of Journalists is given by

a.    Chief Metropolitan Magistrate

b.    Supreme Court

c.    Press council of India

d.    High Court

Ans: c. Press Council of India

 

Pack of Lies… by

a.    Jean Kilbourne

b.    Vance Packard

c.    Naomi Wolf

d.    Naomi Klein

Ans: a. Jean Kilbourne

 

The Right to Vote is

a.    Fundamental Right

b.    Fundamental Duty

c.    Legal Right

d.    Constitutional Right

Ans: c. Legal Right

 

Defamation in libel includes

a.    Printed words

b.    Spoken words

c.    Gestures

d.    Actions

Ans: a. Printed words

 

Right to Property comes under article

a.    14

b.    15

c.    17

d.    31

Ans: d. 31

 

A form of advertising used to promote banned products in disguise… like cigarettes, alcohol etc

a.    Subliminal advertising

b.    Surrogate advertising

c.    Controversial advertising

d.    Stock advertising

Ans: b. Surrogate Advertising

 

Fairness cream ads are often based on ----------- to persuade customers to buy their products

a.    Partial disclosures

b.    False promises

c.    Truth

d.    Comparisons

Ans: b. False promises

 

_____________ helps companies to build brand, loyalty & develop a personal connection with their customer.

a.    PR

b.    HR

c.    ER

d.    CSR

Ans: d. CSR

 

Act that provides regulations for objectionable advertisements

a.    Poisons Act

b.    Drug and Magic Remedies Act

c.    Medicines Act

d.    Pharmacy Act

Ans: b. Drug and Magic Remedies Act

 

_______ comes under intellectual property.

a.    Home

b.    Car

c.    Shares

d.    Patent

Ans. d. Patent

 

A singer wishes to assign the rights to reproduce a video she has made of her concert.

a.    Copyright

b.    Patent

c.    Trademark

d.    Industrial designs

Ans: a. Copyright

 

A new way to process milk so that there is no fat in any cheese made from it is covered under

a.    Copyright

b.    Patent

c.    Trademark

d.    Industrial designs

Ans: b. Patent

 

 

It is not allowed to import any product_____ by Drugs and Magical remedies

a.    Listed

b.    Sold

c.    Prohibited

d.    Certified

Ans: c. Prohibited

 

 

In advertisements we generally see a warning for cigarettes that “smoking is injurious to health”- it’s an example of

a.    Legal environment

b.    Rules and regulations

c.    Law and order

d.    Discipline and punishment

Ans: a. Legal Environment

 

 

The advertisers use puffing tactics and endorsements from celebrities and for making ads powerful effect our

a.    Buying system

b.    Gifting system

c.    Promotion system

d.    Value system

Ans: d. Value system

 

 

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